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Recent Posts
- True/False Friday: Powerpoint is the gold standard for professional presentations.
- Tip Tuesday: Videos are the key to effective testimonials. (With five great reasons why!)
- True/False Friday: Your YouTube Channel can link to your website!
- Tip Tuesday: For personalized searching of the Web, compare Trapit to Google Alerts and see the power of the visual.
- True/False Friday: In innovative online video, Americans always do the cool stuff first.
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Category Archives: Tip Tuesday
Tip Tuesday: Videos are the key to effective testimonials. (With five great reasons why!)
When we at MiniMatters realized how well the work we’d done for the Society of Former Special Agents of the FBI had turned out, we asked our contact, Anita, to let us create a video testimonial for our Web site. … Continue reading
Tip Tuesday: Consider video when you have a big organizational change to introduce.
When the National Petroleum and Refiners Association determined they should become American Fuel and Petrochemical Manufacturers, they brought MiniMatters in to create a video that would lay out the change for their 200+ member companies. The video gave a confident and … Continue reading
Tip Tuesday: A new Web site is a great time to build your video strategy.
Video has a lot of uses, but virtually every organization that uses online video posts it to their own Web site. While adding video is a great way to spruce up and contemporize just about any Web site, when an … Continue reading
Tip Tuesday: Plan ahead so your video media strategy can take advantage of tent pole events.
Mother’s Day is coming. You still have time to rush order your mother or your wife some flowers for her day, but videos that tie into Mother’s Day should have been produced a few weeks ago. Mother’s Day is a … Continue reading
Posted in Tip Tuesday
Tagged best practices, blog post timing, Caring Economy Campaign, fundraising, marketing, MiniMatters, Mother's Day, Mother's Day video, nonprofit fundraising, scheduling media strategy, seo, tent pole events, traffic, video, video media strategy, Web video, youtube
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Tip Tuesday: Vimeo has a lot to offer.
Many of you know all about why you should have a YouTube channel, and you’ve probably started setting up a YouTube channel or had us do it for you. But have you checked out Vimeo? Much as we value YouTube’s … Continue reading
Tip Tuesday: With Cazoomi’s SyncApps®, you never have to tell your computer twice again.
We at MiniMatters are always protective of our time. So it was profoundly frustrating to have to enter contact data in both our email marketing and CRM database programs. And checking each entry twice was even worse. It seemed like … Continue reading
Posted in Tip Tuesday
Tagged app, applications, Cazoomi, constant contact, contacts, crm, data, database management, easy, email marketing, free, free trial, Highrise, inexpensive, integration service, online CRM, quick, sales, Salesforce, software, sync, sync applications, sync Constant Contact, sync contacts, sync data, sync email, sync fields, sync Highrise, sync lists, sync Microsoft Dynamics, sync NetSuite, sync Salesforce, sync SugarCRM, sync Zoho, SyncApps, synch free sync, synchronize, time management, time saving, video
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Tip Tuesday: Take a look at how organizations like yours are using online video.
Our readers from associations may find it particularly interesting to take a look at this Web site for the National Association of Broadcasters conference, which is happening this week. The theme of the conference is the Great Content Shift—consumers’ demand … Continue reading
Tip Tuesday: Make a good YouTube Channel
It might seem redundant to invest time in making your YouTube channel fancy when you already show your videos on your Web site. Or, maybe Vimeo is your online video platform of choice. Why put extra time into YouTube? Here are … Continue reading
Tip Tuesday: Put video in your emails!
People may spend more time on social media than they do looking at their email, and teenagers may prefer to text, but email is still a powerful tool for connection. We’re old enough to realize how fast and convenient it … Continue reading