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Recent Posts
- True/False Friday: Powerpoint is the gold standard for professional presentations.
- Tip Tuesday: Videos are the key to effective testimonials. (With five great reasons why!)
- True/False Friday: Your YouTube Channel can link to your website!
- Tip Tuesday: For personalized searching of the Web, compare Trapit to Google Alerts and see the power of the visual.
- True/False Friday: In innovative online video, Americans always do the cool stuff first.
Archives
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Tag Archives: video
Tip Tuesday: Consider video when you have a big organizational change to introduce.
When the National Petroleum and Refiners Association determined they should become American Fuel and Petrochemical Manufacturers, they brought MiniMatters in to create a video that would lay out the change for their 200+ member companies. The video gave a confident and … Continue reading
Tip Tuesday: Plan ahead so your video media strategy can take advantage of tent pole events.
Mother’s Day is coming. You still have time to rush order your mother or your wife some flowers for her day, but videos that tie into Mother’s Day should have been produced a few weeks ago. Mother’s Day is a … Continue reading
Posted in Tip Tuesday
Tagged best practices, blog post timing, Caring Economy Campaign, fundraising, marketing, MiniMatters, Mother's Day, Mother's Day video, nonprofit fundraising, scheduling media strategy, seo, tent pole events, traffic, video, video media strategy, Web video, youtube
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Tip Tuesday: With Cazoomi’s SyncApps®, you never have to tell your computer twice again.
We at MiniMatters are always protective of our time. So it was profoundly frustrating to have to enter contact data in both our email marketing and CRM database programs. And checking each entry twice was even worse. It seemed like … Continue reading
Posted in Tip Tuesday
Tagged app, applications, Cazoomi, constant contact, contacts, crm, data, database management, easy, email marketing, free, free trial, Highrise, inexpensive, integration service, online CRM, quick, sales, Salesforce, software, sync, sync applications, sync Constant Contact, sync contacts, sync data, sync email, sync fields, sync Highrise, sync lists, sync Microsoft Dynamics, sync NetSuite, sync Salesforce, sync SugarCRM, sync Zoho, SyncApps, synch free sync, synchronize, time management, time saving, video
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True/False Friday: The kids think they know it all about Web video.
Utterly false. The amazing Lois Lipman’s wonderful students at the University of Maryland showed us on Wednesday how wrong it is to think that young people, those “digital natives,” know everything about Web video…or even think they do. Our presentation as … Continue reading
Posted in True/False Friday
Tagged blogs, communication through social media, digitall natives, diy video, editing techniques, interview techniques, Lois Lipman, marketing, messaging techniques, MiniMatters, social media, University of Maryland, video, video and technique, videos, Web video
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Tip Tuesday: Take a look at how organizations like yours are using online video.
Our readers from associations may find it particularly interesting to take a look at this Web site for the National Association of Broadcasters conference, which is happening this week. The theme of the conference is the Great Content Shift—consumers’ demand … Continue reading
True/False Friday: You’re probably using video in all the ways that make sense
It’s certainly possible that this is true, but are you sure? Video is a powerful tool, and organizations are realizing more and more potential for its use. We were struck by the Web Video Marketing Council and Flimp Media’s study linked here of seasoned marketing professionals, … Continue reading
Tip Tuesday: Make a good YouTube Channel
It might seem redundant to invest time in making your YouTube channel fancy when you already show your videos on your Web site. Or, maybe Vimeo is your online video platform of choice. Why put extra time into YouTube? Here are … Continue reading
True/False Friday: Email is so 2011 for nonprofits
False. There’s a new report this week from Nonprofit Technology Network (NTEN) and M+R Research Labs that distills statistics from 44 nonprofits’ success in the calendar year 2011 with email, Facebook, and Twitter. Forty-four may not sound huge, but they say they … Continue reading
MiniMatters Web Video Blog 